One thing I have noticed is when watching helmet-cam footage of my own rides off-road here in Borneo I get tensed up, hyper-vigilant about the terrain, angle of the bike, gear and revs etc.
I KNOW exactly what is going to happen, I KNOW I'm watching a recording, yet even when making an effort not to, I still notice my body is reacting and effectively re-living the experience. Spooky.
The basic concept has been known to copywriters for a long time.
It can be used to create a sense of ownership by encouraging the reader to 'experience' the product being sold, just like you're more likely to buy a product after playing with it in a store.
I KNOW exactly what is going to happen, I KNOW I'm watching a recording, yet even when making an effort not to, I still notice my body is reacting and effectively re-living the experience. Spooky.