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bohlenlabs

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Biz owners form a group to help each other take their products to market

gotomarketguild.club
2 points·by bohlenlabs·قبل 3 سنوات·1 comments

Show HN: An AI that pings you on your phone when it finds customers for you

customerping.ai
4 points·by bohlenlabs·قبل 3 سنوات·3 comments

Programmers neglect marketing. What if we shift our mindset towards it?

2quiet2market.com
3 points·by bohlenlabs·قبل 3 سنوات·1 comments

Show HN: Marketing software for solopreneurs who don't like marketing

2quiet2market.com
74 points·by bohlenlabs·قبل 3 سنوات·34 comments

comments

bohlenlabs
·قبل سنتين·discuss
After several React projects, I recently went “back to the roots” and created an app with server-generated HTML using the ages-old Mustache templates.

For interactivity, I added a bit of HTMX, and to have beautiful forms, I added the web components from Shoelace, all wrapped up in a Vite build.

And I must say that this was a relaxing experience: No complicated React stuff anymore, and the Typescript-based server components on AWS Lambda render the pages within 30 msecs each. AWS DynamoDB powers the data layer.

Feels like 1997 again, but I am Happy with the new stack!
bohlenlabs
·قبل 3 سنوات·discuss
As a solo founder, I know perfectly how difficult it is to market a product. So I thought: Let's work as a group to make our products look awesome. Let's find customers and convince them to buy. And let's discover how to gain real traction with our products. It's easier when you do it in a peer group, with other business owners.
bohlenlabs
·قبل 3 سنوات·discuss
Great! What was your first successful SaaS about?
bohlenlabs
·قبل 3 سنوات·discuss
By the way, I couldn't find that site. Mind sharing a link?
bohlenlabs
·قبل 3 سنوات·discuss
As software engineers who run a startup, we disregard or even look down on marketing.

I wrote a blog post about a change in mindset that I needed to make in order to get my SaaS startups off the ground.

What are your ideas about this?
bohlenlabs
·قبل 3 سنوات·discuss
This is cool. Could you please add a LICENSE file so that it's clear what people are allowed to do with your code?
bohlenlabs
·قبل 3 سنوات·discuss
So many good links here, thanks to the OP for sharing, and to all commenters as well!
bohlenlabs
·قبل 3 سنوات·discuss
Should I add my tool to the site? ;-)
bohlenlabs
·قبل 3 سنوات·discuss
Yeah, you're right. It really depends on how far they are on their journey.
bohlenlabs
·قبل 3 سنوات·discuss
No, of course not. I'm a big fan of Susan Cain's book "Quiet: The Power of Introverts in a World That Can't Stop Talking".

Introverts are not necessarily shy or anti-social – these are qualities found in extroverts and introverts alike.

Introverts just need more energy when they are with other people. Extroverts even gain energy when they are with others.

Given that the noisy, interruption-based marketing style does not work anymore today, introverts are perfectly skilled for marketing: The new forms of marketing that focus on helping people get their problems solved, they give introverts a big advantage.

We introverts just didn't know that, I think. :-)
bohlenlabs
·قبل 3 سنوات·discuss
Ah, there is food for thought and learning, here. Thanks for sharing, I will try to understand what's going on there.
bohlenlabs
·قبل 3 سنوات·discuss
You're right. My tool (in its current form) is for people who know what they should do but simply don't do it.

However, if it's more like "how???", then you might like this popular blog post: https://2quiet2market.com/blog/spme-marketing-habit-for-solo...

Tell me what you think about it.
bohlenlabs
·قبل 3 سنوات·discuss
Cool thing. Guess I shouldn't reinvent the wheel here. Is there an open source example that I could learn from?
bohlenlabs
·قبل 3 سنوات·discuss
Build a model? In the sense of machine learning or in another sense? Cool idea, what could that look like?
bohlenlabs
·قبل 3 سنوات·discuss
So true. I can totally relate because I had the same problem.

Whenever I write code, it either runs, or does not. It’s my fault, or I could say: it is my responsibility.

This is different with marketing. It depends not only on me but on other people’s behavior. And most of the time, I couldn’t see any relationship between effort and results.

Therefore, I have on my product roadmap a gamified loop with feedback, so that reluctant marketers have fun and keep being engaged to use the platform and stick to their habit.
bohlenlabs
·قبل 3 سنوات·discuss
Why doesn’t this platform offer a “like” button for answers?
bohlenlabs
·قبل 3 سنوات·discuss
Oh wow, I like this one!
bohlenlabs
·قبل 3 سنوات·discuss
Whoa, this would be a dream come true, haha!
bohlenlabs
·قبل 3 سنوات·discuss
No, they want to build and not do marketing, if they could get away with it.

Similar to someone who wants to lose weight without exercising.

Yes, maybe saying "exercise more" is dumb because it would scare people away or make them say "Duh! Could have told you that!".

Maybe when I push it more into the direction of an "AI marketing assistant", the message could be like you said.

I must think about this, thank you so much!
bohlenlabs
·قبل 3 سنوات·discuss
Exactly. Busy, solo introverts deserve to have as much success as extroverts with a team.