If you were to look at a teenagers phone and ask "what does this word mean, and this word, and this word." That is our audience. Example: "OMG LOL FML" (clearly you know those words, but your parents may not)
Apple actually rejected our App the first time because our marketing copy was too ridiculous. This is the more reasonable version.
Paul here. Happy to answer any questions you may have.
facebook login is annoying but did get us out the door. poor grammar is intentional.
We used to have the words "WUT" repeated 200x in the app store copy, but Apple politely told us that wasn't good enough. We had more than a couple people tell us it was great though.
I actually did this policy to get one of my apps in the store. As more people eventually use it (and presumably good reviews roll in), I anticipate that I will be able to remove the features which I didn't think were needed.
On the other hand, I really don't like the idea of apple having editorial review over apps for being too simple. The only app which I feel might be too simple is an additional fart or flashlight app. And I'm still inclined to let those be distributed in some way (if not directly through the app store process).
I once had someone pitch me an idea for an app, which coincidentally I had actually built and was selling on the app store. He wasn't willing to pay 99cents for it (but had previously been willing to quit his job to make it hypothetically with me).
Rdl is correct. Smart people often get hired by small firms which do contract work for government organizations. It allows the smart people to live outside of the hierarchy imposed by a large institution.
The motivations are very similar to startups working outside of larger companies. You get more freedom in work choices and pay scale.
Oh, I've been using EC2 + S3 for five years (2007). I was looking in to the newer stuff (beanstalk, dynamodb).
Please add your feedback to the details pads so other people can use it in the future. That is why I posted it on hackpad and not my blog.
EDIT: thanks for the feedback.
Sorry if I wasn't clear of the purpose. I don't love the Amazon documentation and wish people would use Hackpad instead because it would be more up to date.
This is my effort to bootstrap that step by providing and overview and details rather than googling old blog entries ever time I want to setup EC2 with ubuntu.