Got a large email db (legit) and need to verify
5 comments
From experience (in the past I managed a mailing list with over one million subscribers), the only good list of emails is one where everyone has done a double-opt-in, a.k.a. confirmed opt-in.
We had to do it this way, not only because it is law in many countries (and the site offered legal advice!), but because when running a mailing list that large, you need to do everything you can to run it properly: because you will inevitably run into problems with various ISPs spam traps, having double-opt-in makes it a little easier to get someone to un-ban your servers if/when the situation arises. But I digress.
I agree with a previous commenter, Piskvorr - send everyone a mail asking them to confirm their subscription.
FWIW, we didn't use captchas - we didn't see the need as we were using double-opt-in (analytics said only a tiny percentage of sign-ups on our site didn't confirm)
edit: I meant to include this link https://en.wikipedia.org/wiki/Opt-in_email#Confirmed_opt-in_...
We had to do it this way, not only because it is law in many countries (and the site offered legal advice!), but because when running a mailing list that large, you need to do everything you can to run it properly: because you will inevitably run into problems with various ISPs spam traps, having double-opt-in makes it a little easier to get someone to un-ban your servers if/when the situation arises. But I digress.
I agree with a previous commenter, Piskvorr - send everyone a mail asking them to confirm their subscription.
FWIW, we didn't use captchas - we didn't see the need as we were using double-opt-in (analytics said only a tiny percentage of sign-ups on our site didn't confirm)
edit: I meant to include this link https://en.wikipedia.org/wiki/Opt-in_email#Confirmed_opt-in_...
Curious what business value will be returned by purging emails. My thinking is that keeping track of 2k email addresses in a person's head is no more practical than keeping track of 30k and likewise tracking 30k in a database is no more difficult than tracking 2k.
A starting point might be including avenues of engagement in the email list such as soliciting feedback.
Good luck.
A starting point might be including avenues of engagement in the email list such as soliciting feedback.
Good luck.
Sending thousands of emails that:
Bounce because they aren't real.
Land in inboxes of people who don't remember your service and therefore mark it as spam.
Land in inboxes and are not opened.
Are all great ways to get IP banned from email providers, banned by your email sending application because you got their send IPs blacklisted or kicked out of Gmail/Outlook cloud/.me account.
thanks