The Illusion of Measuring What Customers Want (2017)(jtbd.info)
jtbd.info
The Illusion of Measuring What Customers Want (2017)
https://jtbd.info/the-illusion-of-measuring-what-customers-want-3672a7892eb
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https://jtbd.info/the-illusion-of-measuring-what-customers-want-3672a7892eb
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