Lofi Girl joins Rumble after YouTube’s poor handling of copyright strikes(reclaimthenet.org)
reclaimthenet.org
Lofi Girl joins Rumble after YouTube’s poor handling of copyright strikes
https://reclaimthenet.org/lofi-girl-joins-rumble/
11 comments
Content classified as "transformative content" on YouTube, (think "reaction" content, livestreamers breaking down other youtube videos, re-uploads and commentary applied to existing videos etc) is absolutely fascinating. Also, just the sheer amount of revenue / watch time some of these channels pull down.
Has anyone else had direct experience / gone down a youtube rabbit hole finding these channels? Many of them apply podcast audio clips to a screencast of someone playing a video game, or simply animate captions onto video clips.
That said, the copyright system on youtube is beyond broken - there are good arguments for Google supporting this direction in a concerted effort to erode the protections / perception of copyright over time [0].
[0] - https://www.youtube.com/watch?v=4IaOeVgZ-wc
Has anyone else had direct experience / gone down a youtube rabbit hole finding these channels? Many of them apply podcast audio clips to a screencast of someone playing a video game, or simply animate captions onto video clips.
That said, the copyright system on youtube is beyond broken - there are good arguments for Google supporting this direction in a concerted effort to erode the protections / perception of copyright over time [0].
[0] - https://www.youtube.com/watch?v=4IaOeVgZ-wc
I always wonder how the lowfi channels can get the copyright to basically all these popular songs.
Lofi Girl the company is a music label (formerly ChilledCow). Many of the popular channels are promoters who use their listener numbers to negotiate with small artists.
Curiously, one subversive way to "monetize" something that google won't allow you to while Google runs ads on it is to use music licensed to a label you own then claim the video with your label and capture a portion of ad revenue that Google applied.
Strategies like this are incredible.
However, it looks like the bar for monetizing is raising quickly, requiring a "face" or "original content". However, I've known friends who've been unable to monetize their own clips channels.
Strategies like this are incredible.
However, it looks like the bar for monetizing is raising quickly, requiring a "face" or "original content". However, I've known friends who've been unable to monetize their own clips channels.
How is it subversive? You are letting Google display ads on content which is yours, it seems perfectly legitimate that you should get a cut.
I had not heard of Rumble but my kids like watching Lofi Girl on YouTube (they like the cartoon cat).
I noticed yesterday that one of the Lofi Girl live streams was just black. I wonder if this is related.
The Rumble Roku app seems strange. Only one Lofi Girl video shows up in search, and it's cropped front what it's supposed to be. I cannot view any channels without subscribing, and I cannot subscribe without logging in. I don't think I'll be watching much content on Rumble any time soon.
I noticed yesterday that one of the Lofi Girl live streams was just black. I wonder if this is related.
The Rumble Roku app seems strange. Only one Lofi Girl video shows up in search, and it's cropped front what it's supposed to be. I cannot view any channels without subscribing, and I cannot subscribe without logging in. I don't think I'll be watching much content on Rumble any time soon.
I have not heard of Rumble either, but when they mention in the same sentence Ron Paul and Right Side broadcasting Network (which streams Trump rallies), I'm no longer interested.
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"lofi girl" is more like a generic brand now... you put that in the search box of youtube and there are dozens of channels with the same kind of music and design... no one cares about getting "the real deal"
[0] https://i.imgur.com/f08bDhK.png