That's misleading. If you factor in mining rewards, Bitcoin has much higher fees per transaction. A total of $18,000,000 more per day spent on validating Bitcoin transactions than what that website claims.
From the FAQ, it seems like this is not as invasive as fingerprints:
"We selected palm recognition for a few important reasons. One reason was that palm recognition is considered more private than some biometric alternatives because you can’t determine a person’s identity by looking at an image of their palm."
A phrase that the U.S. Department of Justice found was used internally by Microsoft to describe its strategy for entering product categories involving widely used standards, extending those standards with proprietary capabilities, and then using those differences in order to strongly disadvantage its competitors.
"Aug. 30, 2015 8:54 am ET - The recent market rout caught some star Wall Street traders by surprise. But not a hedge-fund firm affiliated with “The Black Swan” author Nassim Nicholas Taleb, which gained more than $1 billion on a strategy that seeks to profit from extreme events in financial markets."