"Interestingly, Screening Room would cut in movie theater chains as much as 40 percent for each rental. This is an attempt to avoid a severe backlash from theatrical chains that are vehemently against any technology that keeps moviegoers at home."
That's a fascinating move. Theater chains have been very aggressive at avoiding this exact sort of disruption... but this is like paying the taxi companies to operate Uber.
Cool idea. The speed looks great. Would be even cooler if there was some kind of tagging to describe different highlights (i.e. "Check out this Anthony Davis dunk" vs. "Check out this highlight") when sending to other users.
So outdoor advertisers can potentially pixel customers who see an "impression" like they do for online ads and track conversion behavior if they ultimately walk into a store?
The article doesn't speak much to this, but what opt-in permission would a user give to actually allow their location to constantly be relayed to advertisers to make this possible? Would Target need to hide this in their T&C of their app and then match it against the billboard's data on an advertiser-by-advertiser basis...?
"If the assailants had been required by OfferUp to provide even the most basic of legitimate personal information then things may have turned out differently."
The writer's conclusion that OfferUp should be doing background checks on every seller doesn't seem scalable at all.
That said, the AirBNB model (authentication with social media, use of real name in listing) would be a big step toward user safety over Craigslist.
They've hit that sweet spot on the controversy spectrum where you could pretty much say anything about Zenefits and have it be believable. The WSJ article makes it sound like being a teacher in a rough and tumble high school.
"Today, if an internet subscriber seeks 'content' she will find it, in large quantities, without ever paying anyone."
If anyone hasn't checked out Ethan Zuckerman's essays before, he was the inventor of the pop-up ad while he was at Tripod in the 90s.
Today, he's sort of an anti-ads activist and points to that early trade (ads for free content) as a fundamental shift in our acceptance of advertising (as well as the extent to which we're okay, as a society, with advertisers knowing who we are). Good read here:
That "original sin," as you point out, is a pretty catastrophic barrier for most subscription models. There's enough competition in virtually every content industry that the user can go elsewhere.
That's a fascinating move. Theater chains have been very aggressive at avoiding this exact sort of disruption... but this is like paying the taxi companies to operate Uber.