When Israel executes an air strike to kill the terrorists that are killing their civilians for no reason, your lot howl at the moon about "indiscriminate" "disproportionate" "genocide".
But when Israel ingeniously figures out a way to detonate explosives only on the terrorists bodies, you call that indiscriminate too?
It's pretty obvious that you just hate Israel. No matter what Israel does, you will never be happy.
Israel is here to stay. When people like you make peace with that, we will be able to live in peace.
I think you're idea of a niche is a little too broad. SMB is not a niche, plumbers is a niche. Are there accounting software, or CRMs made specifically for plumbers? Probably. But you can make a better one. Don't like plumbers? Try electricians or roofers. How about solar panel installers? How about installers of a specific brand of solar panel? There may be many SMB softwares, but if you pick a niche, you will find less competition catering to that specific customer.