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token6053

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HN post inspired me to quit my job and found my own startup

writeaswell.com
54 points·by token6053·5 ปีที่แล้ว·41 comments

How 1 HN Post Inspired Me to Quit My Job and Found My Own Startup

writeaswell.com
3 points·by token6053·5 ปีที่แล้ว·2 comments

comments

token6053
·5 ปีที่แล้ว·discuss
I'd be crazy not to optimize the copy, for sure. I even mentioned that I would be doing so in an earlier comment I wrote here yesterday. I still don't feel that my original sentences were "wrong" per se but they were detracting from the original purpose of the post if they're attracting all the attention. And luckily, I've been doing this long enough that I was able to hit my sales goal even if that means I couldn't convert you. It just means I've got more work to do to become that good!

So thank you for taking time out of your day to share your thoughts. It's much appreciated! Have a good day!
token6053
·5 ปีที่แล้ว·discuss
I understand your point of view, truly. But I disagree with the premise that because I have used that phrase we have to throw the baby out with the bath water. Essentially, the point of copy is not to follow each and every grammar rule. It is to make sales. Nothing more, nothing less.

Also, here's an interesting post from the Columbia Journalism Review: https://www.cjr.org/language_corner/overwhelming-overwhelm-w.... The author acknowledges that the word "overwhelm" has been used as a noun since the 1500s.

It may not be everyone's cup of tea. But it doesn't need to be.

So there are two truths here. Yours and mine, which can happily coexist :)
token6053
·5 ปีที่แล้ว·discuss
I would assume it's because the water decreases the friction needed for the jigger (the 12 year old in me thinks that's a funny word) to move across the non-level surface.
token6053
·5 ปีที่แล้ว·discuss
Good point! I'm going to include a sample review so the deliverables will feel more tangible.

And thanks for your assessment! It's certainly nice to hear that some things I aimed for landed.
token6053
·5 ปีที่แล้ว·discuss
I double-checked for you. Ultimately I think I was right not to submit this to Show HN since it links to a blog post. According to the HN guidelines, it wouldn't meet the criteria for Show HN based on that fact. But I got a chance to refamiliarize myself with the guidelines so thanks for mentioning this!
token6053
·5 ปีที่แล้ว·discuss
But I got you to read it, didn't I? :)

It's more like a product, less like hiring a contractor. The solution is the review, not me.
token6053
·5 ปีที่แล้ว·discuss
That's the thing: the copy does not need to demonstrate perfect grammar. All that matters is that the copy results in sales. Although I do realize that some may disagree with that sentiment. To each his own!
token6053
·5 ปีที่แล้ว·discuss
Oh man, I'm glad you posted that site. Love his branding.
token6053
·5 ปีที่แล้ว·discuss
I'm glad you mentioned that. Might be necessary for me to optimize this post.

Basically, one of the huge problems I heard over the years was that founders wanted to write their own website copy. Or at least, their budgets necessitated that they did. However, once they did that, they weren't sure what was and wasn't working on their websites as far as copy goes. So they came to me for advice. I'd say about 75% of the people I talked to were in this bucket.

The other 25% wanted to hire a copywriter to actually write it. For the majority of founders, that option was not only cost prohibitive but also required more work in their eyes than writing the actual copy.

It sounds to me like what you're in that 25%. Would you agree with that assessment?

In regards to the custom copy, it would depend on which sections of your website needed the most TLC. But as a ballpark, you're looking at half a page.
token6053
·5 ปีที่แล้ว·discuss
Hey, when life gives you lemons...

Glad to hear that things worked out alright. I've never heard someone use "f*k you money" before. I'm definitely hanging on to that one.
token6053
·5 ปีที่แล้ว·discuss
Thanks for your well wishes! Much appreciated.
token6053
·5 ปีที่แล้ว·discuss
Thanks so much! I'll keep those in mind as I move forward. Did things ever pick up for you? Or did you move on to other projects?
token6053
·5 ปีที่แล้ว·discuss
Hi there! I'm in the process of adding the final touches to the sample review. It should be there soon.
token6053
·5 ปีที่แล้ว·discuss
Hey, I get it. I totally understand if writing "there was an overwhelming feeling" seems more correct to you. But my goal is to relay a message as I hear it from the target audience which explains a lot of those strategic choices I made in the blog post (trust me, me and Google spell check were good friends throughout the writing process). But I try not to use Google spell check like it's a God. More like a helpful angel on my shoulder.
token6053
·5 ปีที่แล้ว·discuss
You're right on the money. Although I'm definitely adding a copy editor to my list of things to invest in ASAP.
token6053
·5 ปีที่แล้ว·discuss
I've got to say it's a good thing that I'm not hired to write blog posts. Thanks for sharing your opinion! Every critique helps to build valuable skills.
token6053
·5 ปีที่แล้ว·discuss
I'm glad you pointed that out! Where I'm from, we use "kahunas," not "cojones." But I'm glad to know that there's a regional difference.

Also, I don't think you should trust a copywriter who uses either of those words in your copy (regardless of where they're from).
token6053
·5 ปีที่แล้ว·discuss
"Hosting a racially segregated performance where people with the wrong racial background are specifically told that they are not welcome flies directly in the face of that commitment."

Couldn't agree more. If the races were reversed, there would be outrage. I understand the sentiment of wanting to put on a performance that elevates your culture. But that doesn't give anyone the right to discriminate against others, not matter how well intentioned.

Has that not been the message we've been shouting to white supremacists for years (albeit in a much more subdued form)?
token6053
·5 ปีที่แล้ว·discuss
Thanks for the heads up! I done goofed.

It's not possible to edit the URL now. I'll have to keep that in mind for next time.
token6053
·5 ปีที่แล้ว·discuss
It's a little disconcerting to see so much of myself reflected back at me in common data points.

It's a good reminder that really no matter how much I break away from the proverbial mold, I'm still average.